Meta Ads — Facebook & Instagram
Paid Social That Interrupts
And Actually Converts
Meta Ads reach your ideal customer before they're searching — building demand, driving traffic, and converting cold audiences into paying customers across Facebook and Instagram.
38%
Avg. CPL Reduction
80+
Brands Managed
$6M+
Ad Spend Managed
What We Handle
Full-Funnel Meta Ads Management
From cold audience prospecting to warm retargeting — we manage every stage of your paid social funnel.
Audience Research & Targeting
Detailed audience mapping using interest stacks, lookalikes, and customer match. We find your buyers — not just a broad demographic that includes them.
Creative Strategy & Testing
Structured creative testing across formats — static, carousel, video, UGC-style. We identify winning creative fast and scale it before fatigue sets in.
Retargeting Campaigns
Warm audience retargeting for site visitors, video viewers, and engaged social users — segmented by intent level so you're not showing the same ad to everyone.
Pixel & Conversion Setup
Proper Meta Pixel installation, Conversions API (CAPI) setup for post-iOS 14 tracking accuracy, and event verification before we optimise toward any conversion.
Campaign Scaling
Systematic budget scaling that doesn't reset the algorithm. We scale winning ad sets methodically — 20% increments, not dramatic jumps that throw performance into a learning phase.
Monthly Reporting
Clear monthly reports with spend, ROAS, CPL, creative performance, and what we're testing next. You always know exactly what's happening and why.
"Our Meta Ads account was completely banned. AdsExpert not only got it reinstated but rebuilt our entire campaign structure from scratch. Our cost per lead dropped 41% in the first 60 days after relaunch."
Rachel T.
Fashion Brand, US
Ready to Scale on Facebook & Instagram?
Get a free audit of your Meta Ads account — or a fresh strategy if you haven't started yet.